Just Around the Corner (JATC) SS24 saw the show’s debut at London’s Tobacco Dock event space on July 16 and July 18.

The new venue received an overwhelming amount of positive feedback from attendees, and the show organisers said they “couldn’t be happier”.

Footfall was in line with last season as buyers came out in force to peruse the products on show, which included more than 40 brands new to JATC including Mitchell and Ness, Beaumont Organic, Milly Grace, Face Junkie, Margaret Dabbs, Great Plains London, Miss Sixty, P448, Mou, Nine West, Scholl, Sloggi, and Free People.

Retailers came from far and wide, with indies including Agatha Boutique (Lincoln), Best Jeans (Barnsley), Bobby’s Beauty (Bournemouth), CACTWS (Aberystwyth), Club JJ (Plaistow), Cockney Rebel Fashions (Worksop), Energy (Stamford), Fifty5a (Totnes), First Light (Abersoch), Gerrards Fashion (Reigate), Glebe Fashion (Falkirk), Godiva (Edinburgh), Hard Edge (Maidenhead), Her Dandy Wolf (Aberystwyth), Holeshot/HS2 (Guernsey), Jago (Tenby), Javelin (Suffolk), Jumping Bean (East Dulwich), Mainline (Scarborough), R Barbour & Sons (Dumfries), Rosy Penguin (Edinburgh), The Danish Wardrobe Company (Cirencester), The Dulwich Trader (Dulwich), The Melrose Company Ltd (Jersey), The Mercantile (Spitalfields), Todd’s (Lincoln), and Verandah (Kensal Rise).
Key accounts included Anthropologie, ASOS, BrandAlley, Costco, Fenwick, Hoopers, Jarrold, Morley Stores, N Brown, Next, P&O Ferries, SilkFred and TK Maxx.

Juls Dawson, managing director of JATC Events, commented: “We are so pleased with the reaction to our new venue, not only from an aesthetic and fit-for-purpose perspective but also because of how accessible it is. It’s so pleasing as a team when it all fits into place and goes so well for everyone. We thrive off positive feedback from buyers and brands – it makes it all worthwhile.”
Juls added: “Our lifestyle and beauty zone saw growth with 90% of the exhibitors new to JATC, showcasing a mix of brands covering beauty, jewellery, skincare and wearable accessories.

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“The inaugural Pow Wow Session held on the Monday on [the theme of] Responsibility was hosted by industry stalwarts Kathy O’Driscoll and Simon Platts, and was followed by a drop-in session on the Tuesday in our Responsible zone. This opened up important conversations among exhibitors and buyers, encouraging many to learn something new on a subject so critical to the future of our industry.”

Just Around the Corner AW24 will be held from February 11 to February 13 2024.
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