The two appointments are at sales and marketing levels, with the latter seeing the company boost its marketing activity and digital presence.
The first appointment sees Oliver Hancock taking up the new post of head of digital, while on the sales side, Nicole Rhodes has started as sales account manager.
“We wanted to explore how we could take our support for both our retail partners and the brands we work with to the next level. Oliver and Nicole have many years of experience in their fields, they both love the pop culture space so they are both a natural fit for Fanattik”Fanattik MD Anthony Marks
Hancock will, Fanattik said, be supporting retailers with marketing activity as well as “implementing internal digital strategies, creating content, and more”. He said: “Fanattik works with some of the biggest brands in the world, so to be able to join the team and use my skills to help promote some of the ‘very cool’ products they come up with is a dream for me, I’m looking forward to getting my teeth stuck in.”
Nicole Rhodes said: “As well as an impressive portfolio of iconic brands, Fanattik truly understands what the fans want which is reflected in their fun and unique product offer. 2024 is such an exciting time to join the team, with a jam-packed year of new signings, anniversaries, and monthly new product releases. I can’t wait to work with our retail partners to get these onto shelves and into the hands of fans around the world.”
Fanattik MD Anthony Marks added: “We wanted to explore how we could take our support for both our retail partners and the brands we work with to the next level. Oliver and Nicole have many years of experience in their fields, they both love the pop culture space so they are both a natural fit for Fanattik.”
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