Home and garden specialist Primeur has launched a brand-new collection of doormats produced under license from Bree Merryn, one of Britain’s most popular wildlife artists.
The collection of 18 individual doormat designs made its debut at Spring Fair, where Primeur exhibited for the first time this year.
With many retailers already stocking Bree’s distinctive wall art and licensed gift collections, the doormats help to create a seamless look throughout the home, from the moment you set foot inside.
A total of 18 Bree Merryn artworks have been used in the initial launch for Primeur, across a range of qualities and price points, with more in the pipeline for future line extensions.
The range includes Printed Washable Mats, Boot Trays, Coir Mats, Portrait Rubber Barrier Mats and a Luxury Collection.
Bree Merryn commented: “I’m absolutely thrilled to be working with Primeur and it mas lovely to be at the forefront of the launch at Spring Fair. The response has been fantastic. There’s nothing like this in the market and people have loved it.”
Primeur is a market leader when it comes to doormats, with more than six million units sold each year.
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Email: sales@primeur.ltd.uk
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