Mad Beauty nominated
Julia Cash

Mad Beauty is thrilled to announce that creative director Julia Cash has been named one of this year’s Brands Untapped 100. This annual list celebrates the top 100 designers, product developers, and creatives who are making significant impacts and shaping the future of the brand licensing industry.

The Brands Untapped 100 recognises individuals and teams driving creativity, innovation, and success across various sectors, from iconic character brands to outstanding product developments. Julia’s inclusion on the list is a testament to her achievements, vision, and commitment to pushing boundaries in the beauty and licensing space.

Julia commented: “I’m incredibly honoured to be recognised by Brands Untapped and to be named among such a talented group of creatives. At Mad Beauty, we’re always striving to bring bold, fresh ideas to life by blending the worlds of beauty and brand licensing. This recognition is a reflection of the incredible team I work with, and our shared passion for creating unique, engaging products that resonate with consumers.”

“I’m incredibly honoured to be recognised by Brands Untapped and to be named among such a talented group of creatives”

Mad Beauty recently announced its upcoming Autumn/Winter 2024 licensed collections, featuring franchises from Disney and Warner Bros. These include beauty and bath products inspired by The Jungle Book, Minnie Mouse, Tinkerbell, and Disney Villains, as well as nostalgic and spooky ranges from Beetlejuice, Joker, Tom and Jerry, and Friends. Additionally, a bold new Rocky Horror Show collection will offer daring lotions, potions, and fragrances, blending nostalgia with creativity for a unique beauty experience.

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For an insight into Julia’s creative journey and her approach to merging iconic brands with the beauty world, check out her interview in the Brands Untapped 100: 2024 Edition. Grab a copy this week on the Brands Untapped stand (E145) at Brand Licensing Europe or download a digital version at https://www.brandsuntapped.com/read-the-brands-untapped-100-online/

www.madbeauty.com

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