Blade & Rose is the Gold winner of the best children’s fashion brand category of the Absolutely MamaAwards 2023, announced on August 10.
Absolutely Mama is a UK lifestyle and parenting magazine which aims to support readers with advice, helpful articles, lifestyle, and fashion ideas, plus honest parenting insight. The Awards are judged byits readers and an expert parenting panel.
… and launches its first Paddington Apparel Collection
What better time to launch a new Paddington apparel collection than for the 65th anniversary of this iconic British character?
Having won a Gift of the Year Award in 2022 for its first ever licensed collection, Blade & Rose felt that the Paddington brand perfectly fitted its portfolio. The collaboration’s first launch is set to go live in October, and includes the company’s ‘design on the bum’ leggings, a lovely top, and socks.
Blade & Rose is owned by husband-and-wife team Jon and Amanda Peffer, who founded the company in 2010. Its design and distribution centre is based in their hometown of Kendal in the Lake District.
“Our Paddington offering further expands our licensed product portfolio and we know that our many thousands of fans are going to love this gorgeous new collection”
Amanda Peffer co-owner Blade & Rose
Amanda said: “Our Paddington offering further expands our licensed product portfolio and we know that our many thousands of fans are going to love this gorgeous new collection.”
Rachel Clarke, SVP Licensing & Retail UK of The Copyrights Group (a STUDIOCANAL company), added: “We are delighted to expand our baby apparel offering for Paddington with this lovely collection from Blade & Rose. We look forward to seeing little cubs everywhere go on many adventures in their new Paddington leggings.”
At the heart of Blade & Rose are eco and sustainable ethics. All its products comply with Oeko-Tex Standard 100, and all its suppliers are SGS or BSCI compliant – which ensures that global cotton production is better for the people who produce it, and better for the environment it grows in, ensuring the softest and safest fabrics for the consumer. Any plastic used is recycled and recyclable.
